Recently, a blogger, CK, released a report (PDF file) of the responses she gathered from other bloggers on “what is the greatest point of value they have received from blogging” in a survey she did. The cover of the report has a colorful montage of the responses provided. I’ve got to admit that some of these points were the very reasons I started blogging back in 2004.
As for NLB (my MPOW), we have slowly embraced the concept of blogging within the organization. There are currently four blogs that the public can access such as
- High Browse Online - a blog on book reviews and recommendations from both librarians and the public
- ASK! - a blog that highlights interesting questions that we receive through our ASK! Enquiry Service together with the answers.
- Programmes@100 Victoria Street - A blog that highlights upcoming programmes, events and exhibitions at the National Library.
- digi.talk - a blog that showcases the e-content that is available in our libraries and how you can access and use them.
Since we’re on the point of organizations that blog, a recent research paper by Northeastern University and Backbone Media determines what the reasons, conditions and factors that would make a blog successful. And the five critical factors are: culture, transparency, time, dialogue and an entertaining writing style and personalization. Guess we do need to work on the personalization portion as we currently don’t have a public face for the blogs that we run. Maybe we need a Scoble.
Well, if you want to find out more about blogging for your organisation, you can read the following books:
Naked conversations : how blogs are changing the way businesses talk with customers Robert Scoble and Shel Israel Publisher: Hoboken, N.J. : John Wiley, 2006 Call No.: English 006.7 SCO-[COM] Click here for item availability on NLB’s catalogue or here if you want to buy a copy
The corporate blogging book : absolutely everything you need to know to get it right Debbie Weil Publisher: New York : Portfolio, 2006 Call No.: English 659.202854678 WEI-[BIZ] Click here for item availability on NLB’s catalogue or here if you want to buy a copy
Blogwild! : a guide for small business blogging Andy Wibbels Publisher: New York : Portfolio, 2006 Click here for item availability on NLB’s catalogue or here if you want to buy a copy
Blog marketing : the revolutionary new way to increase sales, build your brand, and get exceptional results Jeremy Wright Publisher: New York, N.Y. : McGraw-Hill, 2006 Click here for item availability on NLB’s catalogue or here if you want to buy a copy
Just a thought, maybe we should make the librarians involved with blogging read the books. 
Technorati Tags: blogging, books, librarians, libraries
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